By Michael Bürgi • June 16, 2025 • Ivy Liu This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ […]
Tag: Buying
Media Buying Briefing: Upfront sports is getting the job done – but it’s not helping the rest of the market move
By Michael Bürgi • June 9, 2025 • Ivy Liu This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ […]
Media Buying Briefing: What does WPP Media’s course change actually mean for advertisers?
This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 […]
Media Buying Briefing: In this year’s upfront, sports is playing offense, defense and referee
By Michael Bürgi • May 19, 2025 • Ivy Liu This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ […]
Media Buying Briefing: Google’s CTV updates show how the DSP arms race is accelerating
By Sam Bradley • May 5, 2025 • Ivy Liu This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ […]
Media Buying Briefing: How Brandtech Group is keeping up with the Joneses in generative AI
By Michael Bürgi • April 21, 2025 • Ivy Liu This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ […]
Media Buying Briefing: What’s going on with the holding companies in India?
By Michael Bürgi • April 8, 2025 • Ivy Liu This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ […]
Media Buying Briefing: Auto marketers aren’t slowing ad spend in face of tariff tension
This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 […]
Media Buying Briefing: Overheard at Digiday’s Media Buying Summit
This article is part of Digiday’s coverage of its Digiday Media Buying Summit. More from the series → It always helps to know you’re not […]
Media buying briefing: Havas’ cookieless solution has become key link in its operating model
By Sam Bradley • March 17, 2025 • Ivy Liu This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ […]