By Sam Bradley • December 12, 2025 • Ivy Liu Though the Christmas party season is just around the corner, CMOs and agency partners are […]
Tag: detail
In Graphic Detail: Here’s what the creator economy is expected to look like in 2026
Creators and the creator economy aren’t going anywhere, given the market has truly embraced just how important they are to the industry, and it’s no […]
In Graphic Detail: CMOs at a crossroads of power and proof
By Seb Joseph • November 27, 2025 • Ivy Liu CMOs are closing out another year defined by churn and shifting ground. With the pace […]
In Graphic Detail: Inside the growing rift between AI efficiency and audience trust
Disney kicked things off by announcing that Disney+ subscribers will soon be able to spin up their own content using its characters. A former video […]
In Graphic Detail: How AI search is changing publisher visibility
By Sara Guaglione • October 20, 2025 • Ivy Liu Generative AI platforms are exploding, as more people use these tools for search. And while […]
In graphic detail: How AI is going to shape influencer marketing next year
By Krystal Scanlon • October 16, 2025 • Ivy Liu For better or worse, AI is changing the industry, which means even influencer marketing and […]
In Graphic Detail: Virtual influencers click with young audiences, yet brands’ interest wanes
By Alexander Lee • September 11, 2025 • Ivy Liu Younger audiences are warming up to virtual influencers — but marketers are still on the […]
In Graphic Detail: AI adoption increases, but U.S. consumers are still wary
By Krystal Scanlon • August 28, 2025 • Ivy Liu For better or worse, generative AI has become a tech the industry can’t escape. Whether […]
In Graphic Detail: As ‘Grow a Garden’ booms, a new report shows the marketing power of Roblox
By Alexander Lee • June 30, 2025 • Ivy Liu Roblox is officially the home of the most popular video game of all time — […]
In Graphic Detail: eMarketer forecasts how digital marketing will evolve in 2025, and beyond
By Digiday Editors • June 23, 2025 • Ivy Liu Digital ad spend is plateauing, with growth rates slowing considerably between now and 2028, especially […]