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Technology

Media Briefing: Podcasters test different types of paywalls for subscriptions

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February 20, 2025
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This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from […]

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A principal media side-effect: avoiding the word ‘agency’ in contracts with clients

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February 19, 2025
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By Michael Bürgi • February 19, 2025 • Ivy Liu Much has been written in the last year about how principal media has grown in […]

Technology

How Sundial Media Group CEO Kirk McDonald is navigating the DEI backlash

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February 18, 2025
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By Kimeko McCoy • February 18, 2025 • Subscribe: Apple Podcasts • Spotify The house built around diversity, equity and inclusion is coming apart brick […]

Technology

Media Buying Briefing: IPG and its many challenges (and opportunities)

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February 17, 2025
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By Michael Bürgi • February 17, 2025 • Ivy Liu This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ […]

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Media Briefing: A history of media companies getting into the social platform business, in light of BuzzFeed’s plans

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February 13, 2025
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This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from […]

Technology

How Media By Mother’s CEO wrote a quick, noteworthy pitch using generative AI

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February 12, 2025
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By Michael Bürgi • February 12, 2025 • This is a story about how generative AI helped a media agency CEO do the job of […]

Technology

Media Buying Briefing: Comparing/contrasting Publicis’ and Omnicom’s 2024 results and fortunes ahead

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February 10, 2025
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This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 […]