This article is part of a new series in which Digiday challenges industry assumptions and explores why today’s long shots could be tomorrow’s inevitabilities. More […]
Tag: Omnicom
Omnicom confirms the pending exit of influential Annalect chief Slavi Samardzija
By Ronan Shields and Michael Bürgi • July 11, 2025 • Ivy Liu Slavi Samardzija is exiting Omnicom’s Media Group’s Annalect in September, with sources […]
Omnicom wraps up its Cannes Lions presence with a YouTube livestream partnership
By Michael Bürgi • June 19, 2025 • Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. […]
Omnicom strikes partnerships with PayPal and X as its ‘live’ blitz at Cannes Lions continues
By Michael Bürgi • June 18, 2025 • Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. […]
Omnicom strikes partnerships at Cannes Lions with Disney and Walmart around harnessing live
By Michael Bürgi • June 16, 2025 • Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. […]
Live is where it’s at for Omnicom, based on research (and strategy) it’s bringing to Cannes
By Michael Bürgi • June 13, 2025 • Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. […]
IPG CEO caught Omnicom CEO ‘with his trousers down’: S4 Capital’s Martin Sorrell casts further doubt on IPG’s $13B price tag
By Seb Joseph • February 7, 2025 • Ivy Liu S4 Capital CEO Martin Sorrell is treating the Omnicom-IPG deal like a piñata — and […]
Omnicom Media Group and Roku partner on viewer search data, wrapping the holdco’s CES moves
By Michael Bürgi • January 9, 2025 • Keep up to date with Digiday’s annual coverage of the Consumer Electronics Show (CES) in Las Vegas. […]
At CES, Omnicom Media Group strikes extended purchase data partnership with Amazon via Flywheel
By Michael Bürgi • January 7, 2025 • Keep up to date with Digiday’s annual coverage of the Consumer Electronics Show (CES) in Las Vegas. […]
Omnicom Media Group hits CES with a blitz of search-related partnerships, starting with Google
By Michael Bürgi • January 6, 2025 • Ivy Liu Keep up to date with Digiday’s annual coverage of the Consumer Electronics Show (CES) in […]