By Tim Peterson • December 6, 2024 • Supply path optimization needs optimizing. The umbrella term for programmatic ad-buying upkeep has been around for more […]
Tag: optimizing
Q&A: How advertisers are optimizing CTV ad spend and measuring success
Sponsored by Blockboard • July 10, 2024 • In a fragmented media landscape, programmatic CTV offers brands a powerful tool for reaching engaged viewers on […]