Leeds-based studio Robot Food has collaborated with soft drinks brand Hip Pop, rolling out a vibrant new identity that reframes kombucha and alternative sodas as […]
Tag: rebrand
Rebrand for Vinci Technology Centre
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‘The most controversial rebrand of the year’: Understanding the tightrope that legacy brands like Jaguar walk during a rebrand
By Kristina Monllos • November 21, 2024 • Ivy Liu It’s got to be hard to be a heritage brand. There are so many expectations […]
Landor’s rebrand for Milan’s Symphony Orchestra engages multiple senses
Whenever you work on a branding project, you’re not necessarily looking at the bottom line of your client’s business. You’re thinking more about conveying the […]